Monday, February 23, 2009

Buy Recycled!





Buy Recycled


There’s no mistake as to why the symbol for recycling appears to be a continuous circle of arrows. Each arrow represents a process, which includes collecting waste for recycling, reusing and purchasing recycled products. Buying recycled products means consumers are completing the circle, which is an important step in recycling because it comes with many benefits that help the planet and market economy.


Thousands of products sold to consumers annually are made with recycled content. These products help conserve natural resources and reduce energy consumption. Glass, aluminum cans and all the steel made in the United States have recycled content. This means a higher rate of raw materials is not necessary to make new products, thus saving natural resources. Reusing and recycling materials are not enough to help preserve the 5% of native forests left intact in the United States. The strain on the environmental resources can be greatly reduced if the circle of recycling is continued through purchasing goods made from recycled content.


Energy demand is involved in the attainment of turning raw materials into new products. This demand is low when energy is consumed during the making of recycled material. For example, recycled aluminum uses 95 percent less energy to be turned into new products. Bauxite ore uses more energy to make new aluminum. Even when making new paper, using recycled paper can save up to 60 percent of energy costs!


In most situations, making products from recycled materials uses less carbon monoxide and methane. These gases are major contributors to greenhouse gases. Since most products sold are produced locally, transportation is decreased which results in less air pollution. Water pollution is lessened because there is fewer materials necessary to make recycled content products. For example, recycled content paint can be manufactured with less processing locally. There is no long distance travel needed to ship the paint. Not only does this benefit air and water pollution positively, the paint is kept out of waste landfills. Even recycling paper reaps benefits for a landfill. One ton of recycled paper can save up to 3 cubic yards of landfill space!


When a shopper purchases a recycled content product, they are creating and strengthening a market that uses recycling. Two-thirds of the Gross National Product is made up by consumer spending. Buyers are sending a message to manufacturers to create more products, thus ending the continuous circle of recycling. Purchases help foster a demand for materials collected by local government recycling programs. More jobs are created in the process. Seven jobs are created when seven bags of yard trimmings are composted. Also, nine jobs are created for every 15,000 tons of waste that is recycled into new material.


Purchasing recycled products helps ensure the continuation of recycling programs and conveys to the public how committed people are to help save their planet. If one person buys recycled content products, their family member or friend might see how satisfied they are with that item and make a similar purchase. Based on a field analysis, purchasing a recycled content notebook from Mead has similar endurance and quality as regular notebooks from Five Star. The paper appears drier to the touch or grayer to the eye but the end result is the same. For example, recycled content computer paper from Office Max has the same quality printing result as Hi-Brite Multipurpose paper from Boise. They are both priced at five dollars a pack but produce the same quality. Purchasing recycled content materials help establish strong environmental ethics for future generation as well. Even government officials, retailers and manufacturers get the message that people want to play a productive role in helping the community and planet.


Based on an online survey of forty people, ninety-five percent believe recycled content product has better quality and overall durability. Based on his five year experience with a recycled content backpack, Richard Bradford has come to the conclusion that his bag has more durability than non-recycled content bags. He claims he purchased his bag from an online business company called Re-Source. According to Bradford, “These bags have 100% recycled fabric and include zippers and mesh pockets. This bag has lasted me five years without even a tear!”


Some argue recycled content products are costly and hard to find. They also believe the quality and performance is low when in fact these products are manufactured to meet the same standards, if not better, as their virgin opponents. Aluminum cans and glass can be recycled repeatedly without losing quality. Many recycled content products can be found in national chain stores such as K-Mart, Home Depot and Wal-Mart. Hundreds of products are manufactured or packaged in recycled material. Mail order catalogs, the Internet and independent retailers also sell recycled content products. These products include toys, office supplies, backpacks and gifts. If consumer demand is higher, the prices would come down due to higher availability of products. Chances are if products are more costly, then they have better quality.


Recycling is as simple as trashing, but more conscientious. An important role is actually purchasing recycled content material because this jumpstarts the demand for new recycled content products, thus stabilizing the market. As a result, buying recycled can be used to make a difference in the environment by conserving natural resources and energy. These underlying benefits also reduce waste and help create new jobs. Buying recycled content products makes consumers smart shoppers. There’s no reason to skip buying recycled content products when so many benefits come as a result.


Works Cited

"Buy Recycled Initiative." Shreveport Green. 21 Feb 2009 .

"It All Comes Back to You." Buying Recycled. State Recycling Coordinator. 21 Feb 2009 .

"ReSource Series - Recycled Materials." Re-Source Series. Osprey. 21 Feb 2009 .

"Shop for Supplies." Office Supplies. Office Max. 21 Feb 2009 .

Sulek, Steve. "STATE RECYCLING." Buy Recycled. State Recycling Coordinator. 21 Feb 2009 .


Tuesday, February 3, 2009

Activity 1

Question 4.c:

Grand Theft Auto Busy Town Picture Tags:

richard scarry, lowly worm, grand theft auto busy town, grand theft auto parody, animation busy town, rockstar games parody, the busy world of richard



Question 6:

AltaVista, Google, Yahoo: What “work” does each logo perform? Which logo do you like the most? Why? Which do you like the least? Why?


The logos from the three search engines are quite unique in their own way. The Alta Vista logo is quite professional as if it was simply representing a business. It seems as if this logo is meant to show that its reliability and modesty. The icon above the letters doesn’t seem to take on a definite shape and that is definitely tech savvy in a way.


The Yahoo logo is bright red and stimulating. The font appears with serifs and is all capital letters. The logo seems to shout YAHOO at the person using their search engine. It seems vivacious and loud. At first impression it might appear quite comical because of the word yahoo in bubbly letters. Young people may be attracted to this logo because of the design and color.


The Google logo is in a unique font and appears in sans serif. This font appears in four different colors with no repeating pattern. This makes the logo energetic and eye-catching. Both of the G’s are blue and the O’s are different colors. There is no way to affirm how or why the colors were made that way. This logo is the most attractive to the eye and might seem quite cool to people of a younger age. This logo changes to represent certain holidays which is quite flexible.


I like the Alta Vista logo the most. What sets this logo apart is the icon on top of the words. This whole look gives the site a commercial or corporate feel. This gives the search engine visitor something else to notice. The subtle red and blue color is a great color scheme. This logo seems inviting and reliable. Each logo is meant to give the search engine its identity. The better the logo, the more likely a person will visit their site. This Alta Vista logo demonstrates its swiftness and flexibility.



Question 13:

The three pieces of advice I would provide for people conducting research on the web and assessing the validity and credibility of websites in general are as follows:


1) Assess authority by checking the domain name. A government site contains “.gov” and “.mi.” Nonprofit organizations are “.org” such as Wikipedia, a user-generated encyclopedia that is completely unreliable.


Commercial sites have the ending “.com” and “.net” If you are wary of a .com or .org site, type related tags in a search engine and come across other websites. Usually if information is accurate, there will be a repetition amongst other sites.


2) Identify the purpose of the information. Credible sites usually identify who they are and what their purpose is.


3) Does the site contain sources? If the site is credible, chances are they will list their sources or the research done to achieve their information. There will be working links and contact information.


The three pieces of advice I would provide for people trying to assess the validity and credibility of the visual content of web sites are as follows:


1) Credible sites have copyright. They will state if their pictures may or may not be used again. For example, X17 Online captures and posts their own celebrity pictures. They write their logo over every picture. Blogs usually don’t have copyright.


2) Valid sites state their sources. They sometimes state where they image was taken or where it was created.


3) Usually the domain name of a website can be used to tell if the image is valid. Government sites and websites

that site their sources are credible.


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Mini-Glossary



Rhetoric- can refer to persuasive crafted words that can be exaggerated or inflated. This type of talk is similar to what can be heard in political speeches, where one uses words to convince listeners to feel a certain way.



Visual Culture- refers to everything seen by the human eye such as paintings, sculptures, television, furniture and dance. Everything in the 21st century, including the workplace, is filled with visual culture.



Design (verb)- refers to the process of developing a plan for a product or component with intention to design.




Design (noun)- refers to the result of taking action to create a design, such as a proposal or model.



Icon- a picture or image used to represent a command or folder on a computer.




Works Cited:

http://dictionary.reference.com/browse/rhetoric

http://www.visualculture.wisc.edu/whatisvisualculture.htm